PPATEC (Pennsylvania Petroleum Association Technical Education Center) is excited to announce a new workforce development initiative called the 10-Week HVAC & Energy Professional Program. This gateway program was created to recruit and train new individuals into our industry. It will also serve as an onboarding training program for PPA members who hire entry-level field technicians. Attendees of this 10-week program will receive basic training on electrical, air conditioning, heating technologies, and propane systems. Attendees will also receive valuable industry certifications such as EPA 608, NORA, and CETP.
This concept was created to directly benefit our membership. We are asking for our membership to support making this initiative successful. Below are four ways to help.
We recently launched a digital advertising campaign to promote this exciting opportunity on various social media and search platforms. A preview of the advertisement for this campaign can be found above. Individuals who click the ad will be directed to the following landing page which will then generate leads for prospective students. We are asking our membership to organically share this opportunity on your company Facebook page, Instagram page, electronic newsletter, and/or any other shareable electronic platform that can organically promote the class.
More and more companies are reevaluating their hiring strategies to attract and retain technicians. The days of posting a job position for a field technician and having numerous qualified candidates to choose from are long gone. The PPA continues to see a membership trend in hiring individuals with limited experience and investing in developing their professional development. We are hopeful our new 10-Week HVAC & Energy Professional Program is an option for you moving forward. We encourage members to consider hiring an individual without experience and sending them through our 10-week program as an onboarding procedure to receive baseline training and important industry certifications (EPA 608, NORA, and CETP). Attendees of the 10-week program will receive basic training on electrical, air conditioning, heating technologies, and propane systems.
Employers also have the option of registering employees for individual segments of program in 2023. Below are various options.
In addition to a training program, our marketing campaign will also generate leads from individuals who express interest in entering the HVAC and energy industry. We are hopeful a portion of those leads will be converted into enrollment for the 10-Week HVAC & Energy Professional Program. Once those individuals are enrolled in our program, PPATEC plans to coordinate with our membership to set up job interviews as they near completion. Our intention is to establish a 95%+ placement rate with our member companies.
We also anticipate some of those leads will also result in identifying an individual who may not attend our 10-week program initially but would potentially be interested in seeking employment. In that scenario, we intend to connect those individuals with our member companies to set up interviews for direct employment opportunities. We are hopeful employers would then potentially send the employee to future PPATEC training programs.